ANAKON is a Barcelona-born fashion brand founded in 2017 by creative director Svetlana Ko.
Drawing inspiration from the mysticism of ancient cultures and the symbolism of snakes,ANAKON crafts bold, expressive womenswear that defies conventional labels.
Each collection features striking details, vibrant colors, and luxurious textures, all meticulously handcrafted in their Barcelona atelier using high-quality fabrics sourced from Italy, Spain, and Greece. 
The brand’s identity is deeply rooted in the concept of transformation and empowerment, mirroring the serpent’s emblematic association with rebirth and strength.ANAKON’s designs are not just garments; they are statements—celebrating individuality and the fearless expression of self.

ANAKON’s collaboration with Serena Brisa is rooted in a shared celebration of fashion as a force for transformation. Just as ANAKON reclaims symbolism and mythology to empower the modern woman, Serena Brisa champions designers who tell stories through bold form and conscious creation.

Together, we embrace fashion as both ritual and rebellion—fearless, intentional, and unapologetically expressive.